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FORMOTION
GTM Global Presentation
My Role: Lead Designer
Client: Adidas Paris
Location: Paris Flagship
Brief: A two week pitch and development to create a solution that was very highly regarded by Adidas Paris but ultimately didn't come to fruition due to covid.
Solution: Here we took inspiration from the themes of motion and tension that feature heavily in performance-wear, with tension cord formations and floorboards that appear to flow with the motion of the athletes.
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